Network 3

Network 3

Year-end Reward System Design

Year-end Reward System Design

Helping thousands earn NFTs with just one tap

Helping thousands earn NFTs with just one tap

Overview

As 2024 came to a close, Network3, a Web3 mining platform wanted to bring users closer. Building on the upgraded dashboard, we created a reward system that let users earn NFTs.

Role
Role

UX/UI Design

UX/UI Design

Timeline
Timeline

Dec 2024 · 4 Weeks

Dec 2024 · 4 Weeks

Team
Team

2 PMs, 1 Graphic, 3 Developers

2 PMs, 1 Graphic, 3 Developers

Problem Statement

How to design a reward flow that’s simple, seamless, to help users engage effortlessly?

Information overload

Users are flooded with constant launches and updates, making it hard to tell what’s worth their time.

Fear of missing out

The pressure to catch early opportunities drives anxious, rushed participation.

Lack of trust

In a space full of fake projects, users struggle to know if a reward campaign is legitimate or a waste of effort.

Impact

We launched on time to 185+ countries and received great enthusiasm from users.

630k+

630k+

630k+

Nodes Global Launch
Nodes Global Launch

60k+

60k+

60k+

Season 1 Participants
Season 1 Participants

3.5k+

3.5k+

3.5k+

Likes on Single Twitter Post
Likes on Single Twitter Post

Task completion screen

Prototypes
Prototypes

An upgraded dashboard

An upgraded dashboard

A gallery view of NFTs

A gallery view of NFTs

Some sweet feedbacks

I saw people on Twitter saying the flow feels chill. I'm so thrilled that they’re enjoying it and finding it just right.

Procress

We built the full reward experience: a clearer homepage, a simpler task flow, and a gallery to showcase NFTs, all shaped by ongoing feedback and close team collaboration.

A cleaner homepage
A cleaner homepage

The old one was cluttered. We streamlined the hierarchy and placed a new module at the center to make it visible.

The old one was cluttered. We streamlined the hierarchy and placed a new module at the center to make it visible.

Explain rules without disruption
Explain rules without disruption

The rules were long and complex. To keep users focused on completing tasks, we showed only the essentials during onboarding.

The rules were long and complex. To keep users focused on completing tasks, we showed only the essentials during onboarding.

Make rewards feel valuable
Make rewards feel valuable

We wanted NFT reward to feel worth collecting. By designing a gallery, we gave users a sense of ownership, where each card could be stored and used for added benefits.

We wanted NFT reward to feel worth collecting. By designing a gallery, we gave users a sense of ownership, where each card could be stored and used for added benefits.

Iterate to focus on one task
Iterate to focus on one task

Our early design listed all tasks together, but testing showed this split user attention. We shifted to emphasizing the current task, helping users to complete smoothly.

Our early design listed all tasks together, but testing showed this split user attention. We shifted to emphasizing the current task, helping users to complete smoothly.

Interested in the full story?
Interested in the full story?

If you're interested in this project, I’d be happy to share more during an interview.

If you're interested in this project, I’d be happy to share more during an interview.